Entrepreneur, Poet, Author, Mentor, and Mental Wellness Advocate
CEO & Founder of Earthly Temptation Wellness and Crash Box Therapy

2026 Brava Women To Watch

Sarah Branch is a rising leader in the wellness and mental health space, known for transforming lived experience into innovative, healing-centered businesses that serve both individuals and the greater Madison community.

Born in Chicago, Sarah moved to Madison during middle school and has called the community home ever since. She later graduated from Madison College with a background in Human Services. Before becoming a full-time entrepreneur, Sarah served others as a caseworker and worked in healthcare as a Certified Nursing Assistant. These experiences strengthened her compassion and deepened her understanding of how emotional, mental, and physical well-being are connected.

Sarah’s commitment to healing is also deeply personal. She is a survivor of domestic abuse and a suicide attempt and has openly navigated her own mental health journey, including diagnoses of bipolar II disorder and dyslexia. Rather than allowing those experiences to define or defeat her, Sarah began seeking holistic, accessible ways to heal, rebuild her confidence, and reconnect with herself.

That journey inspired her to create Earthly Temptation Wellness in 2020—a community-rooted wellness business offering body butter, oils, spiritual tools, herbal remedies, sound healing, energy work, and supportive workshops that help people reconnect with themselves.

In 2025, Sarah launched Crash Box Therapy, Madison’s first smash room and emotional-release wellness space. Inspired by her own need for a safe way to let out built-up emotions and by clients seeking more physical forms of stress relief, Sarah created an experience that combines intentional release with grounding and wellness-based practices. Crash Box Therapy gives people permission to feel, release, breathe, and begin again.

Today, Sarah uses her businesses, poetry, mentorship, workshops, and community advocacy to remind others that healing does not always follow a straight path. Her work demonstrates how lived experience can become purpose and how pain, when met with support and intention, can be transformed into something powerful.

Sarah’s businesses are more than spaces; they are movements rooted in self-love, compassion, integrity, community, emotional freedom, and transformation.